Coburn Brothers

Last Updated: July 2009

The leading primer in business marketing on the internet - now in digital learning form

This is a standalone, self-teaching, digitally updated training product in internet marketing comprised of online and downloadable video screen-casts, audio files and printable slide sets

Businesses that practice "intelligent" Internet Marketing have bigger sales, better brands and perform more consistently than those that don't

The real challenge is to navigate the quagmire between the many "online marketing dinosaurs" out there and getting caught on the almost never-ending wave of experimental online business models.

(it's from Ireland's leading provider of executive training in online marketing)

 

Food for Thought

 

Business Owners & Marketing Professionals

Join us in the middle ground where only the channels that are proven to consistently deliver a revenue yield will be covered; only the components of internet marketing that can materially benefit your business make up the backbone of our flagship non-technical, digital learning programme.

 

"Business Fundamentals in Internet Marketing"

Online & Downloadable

- WHAT IS IT? -

The "e" version of the acclaimed "Internet Marketing for 21st Century Businesses" non-technical, executive training program - the powerhouse primer in online marketing for business people.

- WHO IS IT FOR? -

Business Owners & Marketing Professionals primarily. Web Developers, Designers and IT people have enjoyed it too!

- MEDIA -

Multiple media types. Your access  includes videos, screen-casts, downloadable audio files and full slide sets for each section.

- INCLUSIONS -

11 x Video Screencasts (for a sample extract, click here)

6 x MP3 Audio downloads

6 x .pdf full slide-set downloads

- DURATION -

In total, just under four hours, divided up into byte-sized learning segments of three to fifteen minutes each.

- ACCESS -

Instant via password. You will receive full and secure access to the download and delivery screen following payment confirmation.

 

Introducing

"Business Fundamentals in Internet Marketing"

 

 

 



The "instant and forever" price is €97. As this is downloadable digital content,
you do need to pay VAT at 21.5% (reclaimable if you have a VAT code)
but you avoid the shipping cost!

Click the image below to view a screen-cast walkthrough of exactly what's included in your digital learning course

Internet Marketing Business Fundamentals

 

Click the image below to view a sample video screen-cast extract from the Introduction module

Digital Marketing Micto-Level Process 

 

- CONTENT AVAILABILITY -

24 x 7. All content will remain available to you whenever you wish to download or access it.

- UPDATES -

From time to time, the content is added-to or updated as new or emerging techniques are considered worthwhile.

- COST -

The "instant and forever" price is €97. That is to say, you don't need to keep paying each time the content is updated and it is always available to you to download.

- GOALS -

Among its "goals", is the complete removal of your vulnerability to the mountain of bad advice that is out there in online marketing. It aims to equip you in the shortest possible time, with an understanding of internet marketing that will help you to confidently engage both external suppliers and internal practitioners in any of its core subjects. (see content summary running down the centre of this page)

If you are a practitioner, its primary goal is to demystify the techniques and methods used in each of the major electronic marketing channels including SEO, PPC and e-Mail Marketing among others. By bringing structure to your online marketing engagement, you are more likely to stay effective; results-focused and resource-efficient.

- ACCESS -

Upon completion of your order and email address confirmation, you will receive a password controlled access to the digital content delivery area.

Your downloaded content and access to the delivery area is a substantial and valuable information asset and you should be careful to store them together in a place where you can easily and regularly find them.

 

Noel Coburn

Based in Dublin, Ireland, Noel is a Member of the Advisory Board to the Centre for Breakthrough Thinking in Los Angeles. He is also non-executive Chairman (EMEA) of Moli.com - a global player in the field of Social & Business Networking Web 2.0 platforms. He co-founded PraxisNow and Clarendon Technology Group in Ireland and has written on purpose-directed problem solving for future-oriented enterprises.

Noel combines an MBA (winner of the Irish Management Institute's Sir Charles Harvey Award) with a degree in Engineering. Throughout his career, Noel held senior management positions with Digital Equipment Corporation, Lotus Development Corporation, and Info’Products. An original thinker, Noel is widely recognised for his seminars on Breakthrough Thinking and uniquely bridges an experience gap between the wider, strategic elements of marketing and the tactical options of marketing on the internet.

Noel Coburn John Coburn 

John Coburn

John has twenty-five years experience in international business including senior executive positions with Westinghouse,  Oracle and First Data Corp. He has been an executive board member with a number of software and technology-based organisations and was an award-winning presenter from an early stage in his career.

John is the author of two books - "Components of Internet Marketing Strategy" - a birds-eye view of applied online marketing techniques, and "Selling High Value Software" - a big-ticket blueprint for negotiating international software projects. He is a graduate of electronics engineering and marketing, and is widely known for his seminars on applied internet marketing.

Co-founder of PraxisNow in Ireland and Coburnbrothers.com (USA), John has lived and engaged internet marketing projects in Europe, Japan and the USA including multiple product launches, direct selling, brand development, small business start-ups, corporate marketing and business development.

100% no questions asked 60-day guarantee

"Business Fundamentals in Internet Marketing" comes with a 100% no questions asked, 60-day money back guarantee. If within 60 days from the date of your purchase, for any reason whatsoever, you are not absolutely delighted with our flagship personal digital learning program, let us know and we will refund you in full - no questions asked.

 

It's Worth It

If you know the Coburn Brothers, you know that this is the very highest quality digital learning programme in online marketing. Apart from the minimum necessary introductory content, every minute you can spend with this programme will trigger new ideas for your business and will significantly build your confidence to engage the internet for direct business development. Your access to Business Fundamentals in Internet Marketing has no risk associated with it - we fully honour the above guarantee, and it is available to you instantly via password once your email address is confirmed.



The "instant and forever" price is €97. As this is downloadable digital content,
you do need to pay VAT at 21.5% (reclaimable if you have a VAT code)
but you avoid the shipping cost!
 
 

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coburnbrothers.com

New York, Dublin, Tokyo, London
E. stimulus@coburnbrothers.com     T. +353-1-2360076